Week 4 , Group Decision Making!

                                                                     Week 4 Discussion

Shukura Martin 

Colorado Technical University 

Group decision-making is a collaborative process that takes place when a collective of individuals come together to make choices, reach agreements, or solve problems as a team (Van de Ven & Delbecq, 1974). It is a fundamental aspect of various fields, including business, research, and governance. In group decision-making, the input, expertise, and perspectives of multiple participants are considered to arrive at well thought out- informed and potentially more robust decision. This approach leverages and utilizes the diverse knowledge and experiences of the group members to enhance the quality of the outcomes (Van de Ven & Delbecq, 1974).  Various methods and techniques can be implemented to facilitate group decision-making, with each method offering a unique approach to grasp the collective intelligence of the group. Two methods are, the Delphi technique and brainstorming technique, are often employed in different contexts, and understanding their similarities and differences can help select the most suitable approach for a particular situation (Van de Ven & Delbecq, 1974).  The Delphi technique, for instance, is a structured and iterative approach that seeks consensus from a panel of experts. It involves a series of questionnaires given anonymously, allowing participants to provide their insights without being influenced by others (Van de Ven & Delbecq, 1974). This method is particularly effective in situations where input from diverse experts is crucial, and where geographical constraints may be a leading factor.  On the other hand, brainstorming is an unstructured, creative method that encourages participants to freely share their ideas in a collaborative group setting (Van de Ven & Delbecq, 1974).  According to the article, brainstorming promotes immediate feedback and open discussion, fostering a dynamic environment where participants can build on one another's ideas, often leading to innovative and out-of-the-box solutions (Van de Ven & Delbecq, 1974).

In contrast, the Nominal Group Technique (NGT) combines elements of both structured and interactive approaches.  It involves a face-to-face meeting where participants discuss and rank ideas (Van de Ven & Delbecq, 1974). As per the article, while it lacks the anonymity of the Delphi technique, NGT provides a structured framework that ensures everyone's voice is heard, making it a valuable method for achieving consensus in a single session.  The choice between these methods lies on the specific objectives of the decision-making process, the composition and size of the group, and logistical considerations (Van de Ven & Delbecq, 1974).  The Delphi technique excels in showing the expertise from a geographically dispersed panel, while brainstorming thrives in creative, immediate-feedback environments (Van de Ven & Delbecq, 1974). According to the article, NGT strikes a balance, providing structure and inclusivity in face-to-face interactions. Each method offers a unique approach to leverage group intelligence, ultimately contributing to more informed and effective decisions (Van de Ven & Delbecq, 1974).

References :

Van de Ven, A. H., & Delbecq, A. L. (1974). The Effectiveness of Nominal, Delphi, and Interacting Group Decision Making Processes. *Academy of Management Journal, 17*(4), 605–621. https://doiorg.coloradotech.idm.oclc.org/10.2307/255641